Traffic + Conversion = Sales…. making sales online is a sinch right? if only this was true.
You’ve worked hard and have invested in advertising campaigns to get more traffic to your site. Now it’s just a matter of converting. To help you along the way here are 5 tools and resources to get you started along that long road to conversion.
5 Tools for Conversion Rate Optimization
- Google Analytics – this should be the first package you install on your website, within the last few months you can now see real time data.
- Crazy Egg – shows you where people are clicking most on your site
- Google Website Optimizer – run some AB testing to see which page or elements perform best.
- Click Tale – Records a video of a user mouse movements while they browses your website. very cool..
- Usertesting.com - a cost effective way of performing qualitative tests to see where users are getting stuch
5 Resources for Conversion Rate Optimization